LAMPlatoon | Ads on notice

LAMPlatoon: Ad Men

Advertising can be pretty unfair in the way women are represented, but men do no better in the eyes of mass media. They’re frequently shown as blundering oafs with an extremely narrow field of interests, disrespectful of women, and idolized for big muscles or desirability by women (or, as shown …

LAMPlatoon: Scandal-less

Rimmel’s SCANDALEYES mascara is the ultimate accessory for bad girls, and as we can see here, bad girls are hot. They’re dangerously living outside the law, led to criminal acts because of their sexy eyes. Or, maybe this is just a makeup company using the bad girl = sexy girl …

LAMPlatoon: Spray On Confidence

In this commercial for SOMEDAY by Justin Bieber, a young girl sits in her bedroom dreaming of love. Is it fantasy–or a marketing strategy glorifying Bieber Fever and teenage insecurity to sell perfume? Check this out, and tell us what you think. This video was created by The LAMP as …

LAMPlatoon: Teleflora–What’s for Sale?

What’s for sale in this ad? It’s a little hard to tell… This video was created by The LAMP as part of a media literacy workshop. It is intended as a criticism of and commentary on this advertisement. The goal of this video is to encourage and persuade advertising firms …

LAMPlatoon: Fiat 500 Abarth, Lost in Translation

Find out what got lost in translation in the Super Bowl 2012 Fiat commercial. This video was created by The LAMP as part of a media literacy workshop. It is intended as a criticism of and commentary on this advertisement. The goal of this video is to encourage and persuade …

LAMPlatoon: 2012 Budweiser Big Game Commercial

Millions of people worldwide dream of being professional athletes, and the fanfare that comes with it. You could say Budweiser did these hockey players a favor by giving them a taste of the pro leagues, but what happens when they learn the whole thing was a lie staged just to …

LAMPlatoon: A Dream Car. For Real Life.

Ever wonder what the average man dreams about? Find out in this car ad from Super Bowl 2012, and get a taste of some top stereotypes for what makes a man. This video was created by The LAMP as part of a media literacy workshop. It is intended as a …

LAMPlatoon: Dr. Pepper Men

Dr. Pepper recently rolled out Dr. Pepper Ten as part of their effort to bring healthier beverage options to their consumers. That must mean their advertising campaign follows the same sense of corporate responsibility, right? They wouldn’t undermine it with horrendous, phobic, sexist messaging, would they? Related videos about how …